Page 10 - GREECE ON AIR_SUMMER 2020
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Dear friends, Undoubtedly the economic effects of the pandemic will be at the
                      top of our business agendas for a long time, a fact that increases our responsibility
                      towards the industry we operate within.

                      Now, more than ever, building synergies and collaborations with tourist agents
                      and tour operators from countries we cooperate with is of the highest importance.
                      The  restart  of  the  tourism  sector,  both  in  the  US  and  Greece,  constitutes  a
                      collective effort, a synergy, combining the strengths of individual service providers
                      to offer tourists a complete quality product.  Hopefully, such kind of collaborations
                      at the time of the pandemic will allow us to overcome the hardships and have an
                      outcome that will continue to propel our industry forward even in the time of crisis.

                      There is no doubt that national economies – let alone the global economy as a
                      whole – are currently in a deep shock following the crisis.  Considering the change
                      in travellers’ mindsets about the safety of a destination, as well as the nancial
                      insecurity that looms after the pandemic, devising a national and global strategy
                      on the restart of the tourism sector is of the essence. Travel advisers must not be
                      absent from this effort as travel companies can provide expertise and tools as
                      responsible contributors towards the reboot of the sector in the short and medium
                      term and the creation of a more resilient and sustainable model in the long term.

                      Following the Destination Expo in Athens (2018) and the International Showcase in
                      Rhodes  (2019),  we  are  pleased  to  meet  our  friends  in  the  US  through  this
                      spectacular webinar. We know that you, members of ASTA, already consider
                      Greece  your home, and that we are ready to make new plans together. Greece
                      is an inexhaustible source of new product combinations for travelers around the
                      world. We are here to collaborate, create new plans and inspire our customers,
                      together.

                      Together, we are stronger!



                      Lysandros Tsilides
                      President FedHATTA
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